Interest in Mini Clubman is decreasing


Mini Clubman is getting ready to be discontinued. Stefanie Wurst, president of the Mini brand, which is the manager of the BMW Group, announced that the Mini Clubman Final Edition model, which will be available in the US market in 2024, will be the last model of the Clubman. The reason behind this decision is the decline in interest in Clubman.

“We will not have a model to replace Clubman,” Wurst said. "This segment seems to have been successfully filled with Countryman and Aceman models," he said.

Mini Clubman Says Goodbye with Final Edition

Mini Clubman will say goodbye to the US market with the Final Edition model, which will be available in 2024. This model offers richer equipment and design than the current Clubman 4All model. The starting price of the Final Edition model was determined as $ 47.145.

Mini has launched a special pre-order process for the Final Edition model. It will stop taking orders for Clubman in February 2024.

Why Is Mini Clubman Discontinued?

The reason why the Mini Clubman was discontinued is stated to be the low sales figures of this model. When we look at the world, the Countryman model is sold more than twice as much as the Clubman. In addition, the Aceman model is more preferred than the Clubman in the five-door segment.

Wurst, Mini's senior manager, said that Clubman will be replaced by the new Countryman model as a large car concept. Wurst stated that he also drives a Clubman and likes this model.

Mini Clubman is breathing its last breath. Although this model has an important place for Mini lovers, it will now be replaced by newer and more modern models.

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