Hyundai received the highest award in the 2021 IDEA Design competition with its IONIQ and Genesis brands. Hyundai Motor Company continues to increase its claim and power with its brands. Most recently, Hyundai has received the highest awards in the world-famous IDEA Design Excellence competition, which is organized by the Industrial Designers Association of America and is considered one of the most authoritative design awards in North America.
IONIQ 5, which was selected as the best vehicle in the automotive and vehicles category of IDEA, thus proved its claim and success in the field of design with the gold award it won. The IONIQ 5's design features an eco-friendly color material coating (CMF), which seamlessly combines Hyundai's parametric pixels, analog and digital styling features. Thanks to these design features, the car has a very impressive design and the same zamAt the same time, a BEV brings its environmental identity to the fore as befits a vehicle.
Hyundai not only produces and designs quality models, but also zamAt the same time, it attracts the attention of organizations and authorities with the technological systems it uses in its vehicles. IDEA jury members also chose the Hyundai Bluelink connection application as the best application in the digital category.
Genesis, Hyundai's luxury brand, won the best infotainment system award at the IDEA awards with the touch screen used in its models. Incorporating a copper design theme, this infotainment system contributes to the luxurious and elegant brand identity of the Genesis models while at the same time zamIt also provides a perfect service as a user-friendly mobility solution.