Aston Martin does not want cars to become statues! In the world of million-dollar supercars, there's a growing appreciation for those who do more than just store their precious cars in climate-controlled garages. Owning an automotive masterpiece has undoubtedly become a symbol of prestige and luxury, but the true essence of these incredible machines lies in their ability to use them not just as collectibles but as hobby vehicles in daily life or on weekends. Otherwise, why would anyone buy a super sports car, right? It looks like Aston Martin is encouraging Valkyrie owners not just as a collector's item, but also zamOn a mission to encourage use as an instant driving experience.
Beyond the Mission: An Interview with Valkyrie's Creative Boss
Aston Martin's creative boss Marek Reichman zam“Ultimately, the customer has the power to decide what to do,” he says in an interview. “If they want to buy a Valkyrie and put it in a museum, great. But you want people to hear and see them. You should check out the Instagram posts of the Valkyries about what sounds they make when going through tunnels. This is exactly why we produce.”
Abstract: The Vitality of Automobiles
Reichman's words highlight the essence of what makes supercars different from works of art. They are machines designed to be dynamic, stimulate the senses and offer a unique driving experience. Museums may house beautiful statues, but the roads are where supercars truly come to life. And Aston Martin is encouraged by Valkyrie owners who embrace the driving spirit.
Driving Experience: The True Essence of Valkyrie
“We currently have a Valkyrie customer who has driven around 1.500 kilometers. It's so nice to see this. We want cars to be driven, that's why we build them,” adds Reichman. “Live every moment to the fullest, feel every kilometer. Valkyrie is not just a car, it is a lifestyle.”