How to Calculate YouTube Paid Ads Views?

If your video is used as an ad on YouTube, the number of times your ad has been viewed may be included in the number of views of your video. Since viewing of paid ads shows that viewers are interacting with the video, the number of views for these ads is also included in the view count calculation.

In-stream TrueView video ads: Viewing paid ads is considered viewing if:

  • When the entire 11-30 seconds long ad is watched
  • Watching at least 30 seconds of an ad longer than 30 seconds
  • When interacting with the ad
  • TrueView Video Discovery ads: Watching paid ads counts as viewing when the ad is clicked and the video starts playing

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