Known for its success in MotoGP and Superbike races, Italian Aprilia stands out with its large fan base in the world and in Turkey.
Launching an innovative program, Aprilia Turkey allows new fans to choose the right motorcycle for themselves with the “Value Protection Assurance”. With the new application, users who prefer Aprilia until the end of 2024 are given the right to return the cash purchase price on the day of purchase after experiencing it for a long time.
As in the automotive sector, technology is developing very rapidly in the motorcycle sector. For this reason, it is becoming difficult for users to determine the most suitable option for themselves among dozens or even hundreds of different alternatives. This determination can often only be made after long-term use. Considering the concerns of motorcyclists on this issue and the difficulties they experience during decision-making, Doğan Trend Automotive has signed an innovative program that will accelerate the decision-making process for customers who will step into the world of the Italian motorcycle giant Aprilia, of which it is a distributor. Expressing his views on the program, which will be valid for selected models with an engine volume of 600cc and above, Doğan Trend Automotive Motorcycle Brands Director M. Cem Kaplan said, “Technological developments -especially breakthroughs in the field of electronics- also affect the motorcycle world and brands are constantly developing new models. During this rapid transformation, it becomes difficult for users to determine the suitable option among hundreds of different alternatives. We care about motorcycle enthusiasts who want to meet our Aprilia brand to make easy decisions. In recent years, we have launched many new models equipped with new technologies and will continue to do so. "As Doğan Trend Otomotiv, we announced this program by trusting our motorcycles and after-sales organization in this period of such high tempo."
Doğan Trend Automotive Motorcycle Brands Director M. Cem Kaplan, who made statements regarding the program details, said, “If our new customers who receive their Aprilia want to benefit from this application, it will be sufficient for them to apply to our center by e-mail within a maximum of 1 week after purchase. Our customers who receive their motorcycles will experience our motorcycles as much as they wish. If the user wants to return or exchange their Aprilia that they do not want to get off the saddle of again - although we do not think it is very likely - by the end of 2025, we undertake to accept a refund within the program conditions.”
