Chery, one of the world's largest automotive manufacturers, launched a new model family with OMODA. The world's largest Chinese automotive manufacturer Chery continues to write success stories with its high-tech products. In this context, Chery, which offers remarkable products to the market with its advanced safety equipment and powerful engine options, has started a new attack with OMODA, the model that stands out with its design in its product range.
Leadership in the target segment
Standing out as a global car model family dedicated to meeting the needs of innovative consumers, OMODA is accelerating its international marketing strategy. As part of this strategy, the OMODA model family will reach more than 2023 markets worldwide by the end of 30. The new model, which is preparing to enter the Mexican market after Turkey, will also take its place in the Australian, South African and Indonesian markets in the first half of the year. The OMODA model family will enter the European Union and Middle East markets in the second half of the year. As a result of these moves, the brand aims to be the leader in its segment in global markets with its most important model, the OMODA 5. Chery also worked hard to determine the name OMODA. OMODA, selected from more than 30 thousand proposals in more than 10 countries around the world, zamAt the same time, it showcases the interest and expectation of Chery's global fans.
Technological design targeting the young consumer
The 'O' of OMODA, whose name comes from the Latin, means oxygen and symbolizes new life and vitality. 'FASHION' is derived from the word 'Modern' which means modern and fashionable lifestyle. In this context, OMODA represents the approach to youth, diversity and globalization. OMODA 5, the first model of the OMODA family, has been developed to best meet the needs of new generation users. Developed based on the Art in Motion design concept, the vehicle has a trend-setting look in line with the tastes of young people. Undoubtedly, the most striking design detail of OMODA 5, which was developed with the Art in Motion design concept, which is the new design language of the brand, is the frameless grille representing the nature of young people who want to cross borders and pursue freedom.
197 hp powerful engine
Standing out with its attractive design, OMODA 5 manages to maintain its impressiveness when it comes to performance. Equipped with the most advanced technologies and smart driving support systems, the car reveals a superior sporty character with its powerful engine with high efficiency. The 5 TGDI engine, located under the hood of OMODA 1.6, incorporates the most up-to-date technologies. The turbocharged gasoline engine takes its place among the most ambitious models in its class with its 145 kW (197 HP) power and 290 Nm maximum torque. The powerful engine, intake system, thermal management system, structure design and lightness have been significantly improved. In this way, OMODA 5 can accelerate from 0-100 km / h in just 7,9 seconds.
5 stars for safety and quality
Offering quality and safety aspects in depth, OMODA 5 hits the road equipped with many ADAS systems for superior driving safety. Proving its claim with 5 stars from Euro NCAP, OMODA 5 zamAt the same time, it managed to become a 5-Star Grand Slam in all 5 of the world's largest SCAP institutions. Backed by five key global advantages, including global research and development, global standards, global quality, global name and global launch, OMODA 5 stands out as a new product that breaks traditional restrictions and anticipates future technology.
OMODA family will expand rapidly
In the future, OMODA will also launch a comprehensive model family of new energy vehicles to cover more markets around the world. same as OMO zamAt the moment, it will continue to deepen the user operation to develop the user ecosystem with the "user-oriented" service concept, to create the user ecosystem in depth, and to offer a trendy and cool lifestyle with the young user who cares about individuality. Thus, it will also realize its brand passion for joint development and joint success with global users.