Standing out with the brand's latest design language, the innovative Fastback design of the 408 is combined with advanced technologies that focus on driving pleasure and intuitive use. The new Peugeot 408 will gradually begin to hit the roads in European markets in 2023.
New model attack from Peugeot
Standing out with its eye-catching design and innovative approach with its SUV codes in the C segment, Peugeot's new model 408 comes to the fore with its excellent efficiency, which also focuses on electric. The innovative Fastback design of the 408, which stands out with the latest design language of the brand, is combined with advanced technologies that focus on superior driving pleasure and intuitive use. The new Peugeot 408 will gradually begin to hit the roads in European markets in 2023.
With its new 408 model, Peugeot, one of the world's most established automobile brands, is breaking the mold with its SUV-coded dynamic silhouette and flawless Fastback design. The new Peugeot 2022, which was introduced to the world at the Paris Motor Show in October 408, will gradually begin to hit the roads in the first months of 2023. With the new 2008, Peugeot has succeeded in becoming the reference point of its class with every model, by continuing the success it has achieved in recent years with the SUV 3008, SUV 5008 and SUV 308 models. With the new 408, Peugeot increases its product range in the highly competitive C segment, while continuing the brand's success in this class. The new Peugeot 408 meets all the needs that people in the modern world expect from a car.
Dynamic and innovative Fastback design blended with SUV codes
The brand's unique cat stance, which is the first to catch the eye in the design of the new 408, is a reference to brand belonging. Along with its sharp design lines, the front design proudly hosts the new lion-headed Peugeot logo. The reverse cut of the rear bumper gives the eye-catching profile a powerful look. The new Peugeot 408 stands firmly on the ground with 20-inch wheels and 720 mm diameter wheels, giving confidence. Details such as the lion's tooth design light signature at the front and the three-clawed LED taillights at the rear perfectly integrate the 408 into the Peugeot family.
The Matrix LED technology used in the headlights provides high lighting performance while providing the same zamAt the same time, it allows for slim headlight designs. This headlight design gives the 408 a determined and powerful look. The light signature extends downward with two LED strips of lion's tooth design integrated into the bumper.
The 408 has an exterior design in the form of an eye-catching Fastback body with strong SUV codes, which is unusual in the C segment. Produced using the EMP2 platform, the 408 pushes the limits of its class with a length of 4.687mm, a width of 1.859mm (with mirrors folded) and a wheelbase of 2.787mm. The wheelbase in question brings with it a large rear seat living area. With a front track of 1589mm and a rear track of 1.604mm, the new Peugeot 408 has a strong and confident stance on the road with its 20-inch wheels and 720mm wheels. The new Peugeot 408 reveals an elegant and sporty profile with its height of 1.478mm.
When viewed from the front, the horizontal and long engine hood, which is the characteristic element of the new generation Peugeot models, draws attention. This design choice visually hides the hood/side cavities while maintaining the same zamAt the same time, it gives the car a modern and powerful look. Again, this design practice simplifies the outline of the body, ensuring that the body parts fit perfectly.
The Matrix LED technology used in the headlights provides high lighting performance while providing the same zamAt the same time, it allows for slim headlight designs. This headlight design gives the 408 a determined and powerful look. The light signature extends downward with two LED strips of lion's tooth design integrated into the bumper.
The front grille gives the new 408 an assertive and powerful appearance. same zamIt also hosts the new brand logo that hides the radar of driver assistance systems. Having the grille in body color makes it integrate with the overall bumper. This design concept used in the new generation Peugeot models is the same. zamAt the same time, it also creates a sign for the transition to electric. Large black surfaces characterize the graphic theme of the front and visually emphasize the car's width and solidity. Black guards surrounding the body combine to enclose and contrast the lion-tooth design light signature, increasing the visibility of the light signature.
The profile of the new Peugeot 408 is highlighted by the dividing line of black and body-coloured parts designed to reinforce dynamism. Again, this dividing line draws attention to the width of the interior, especially with the side window line and the rear window line. The side protection coatings of the body and wheel arches cut the body color at a certain angle, creating an inverted effect with a curved line and extending to the rear bumper. The rear of the roofline bears a particularly big responsibility in terms of aerodynamics. The airflow is optimized by being directed towards the tailgate spoiler by two “cat ears” forming an excellent aerodynamic corridor.
The massive 20-inch wheels stand out even when stationary and create a unique visual impact when driving at low speeds. The unusual design of the wheels is also in line with the concept approach of the new 408. The new Peugeot408 will be produced in 6 different body colors: Obsession Blue, Titanium Grey, Techno Grey, Elixir Red, Pearl White and Pearl Black.
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