Successful actor Kıvanç Tatlıtuğ became the brand face of Mercedes-EQ, the fully electric car sub-brand of Mercedes-Benz in the luxury class, in Turkey.
Kıvanç Tatlıtuğ, who appeared in front of the cameras for the sustainability-themed commercial, in which Mercedes-Benz reveals its vision of producing only electric cars and zero carbon emissions from 2029, will continue to drive the fully electric EQS with a range of 649 km used in the advertisement in his private life.
All-electric models of the Mercedes-Benz brand continue to be offered for sale in Turkey under the Mercedes-EQ sub-brand. EQS, which was launched in 2022 after the first fully electric model EQC, is the first electric representative of the brand in the luxury class. Other models of the Mercedes-EQ brand that are planned to be put on sale this year will be EQA, EQB and EQE.
Mercedes-Benz has agreed with famous actor Kıvanç Tatlıtuğ for the campaign of its electric sub-brand Mercedes-EQ in Turkey. The beloved actor Kıvanç Tatlıtuğ, who has appeared in many TV series and movies in his career, zamHe is now known for his love of nature and environmental awareness.
The advertisement film, starring Kıvanç Tatlıtuğ and prepared within the scope of the campaign launched on “April 22 Earth Day” with the slogan “The Earth, this is for you”, was screened on social media, television and cinemas, while separate shootings were made for the campaign-specific outdoor and print media. Also known for his passion for automobiles, Tatlıtuğ will use the all-electric EQS model allocated to him for a year as part of the campaign.
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