PEUGEOT, which managed to increase its total market share by 2,6 points compared to the same period of the previous year, to 2021% in November 8,3, maintained its leadership in the SUV market in Turkey in November. Continuing its successful graphic in November, the brand achieved a 2008 percent market share by capturing a sales figure of 1.038 units in November with its compact SUV model SUV 20. The PEUGEOT SUV 11 model, which achieved a market share of 8.545% with a sales figure of 15 units in the first 2008 months of the year, managed to complete the January-November period of 2021 as the leader of its class. PEUGEOT, the leader brand of SUV, achieved a market share of 11% in the light commercial vehicles (HTA) class in the 10,9th month of the year, an increase of 4,9 points compared to the same period of the previous year. Making evaluations on the subject, PEUGEOT Turkey General Manager İbrahim Anaç said, “We are happy to continue the success we have achieved in the SUV segment. We aim to continue this graph in December as well. In addition, we have achieved a serious growth trend in the light commercial vehicle segment. We are in the 11th place in the light commercial vehicles category with a 5,9 percent market share in the first 4 months of the year. Compared to last year, we achieved an increase of 1,7 percent. While the light commercial vehicle market grew by 2021% in the January-November 27 period compared to the same period last year, our sales increased by 80%.
PEUGEOT, which has won the hearts of automobile lovers around the world with its technologies that follow the future, its design and comfort, continues to expand its consumer base in the Turkish market and to raise the bar of success it has achieved day by day. The French manufacturer managed to maintain its leadership position in the SUV class by not leaving it to its competitors in November. The SUV 2008 model, which has a great success in this leadership, stands out as the model that maintains this success not only in the last month, but also throughout the first 11 months of the year. The ambitious representative of the B-SUV segment managed to achieve a sales figure of 1.038 units in November and maintained its stable graphic. In this way, PEUGEOT SUV 11, which closed the 20th month of the year with a market share of 2008 percent, managed to complete the January-November period as the leader of its class. Having reached a total sales figure of 11 units in the 8.545-month period of the year, SUV 2008 achieved a market share of 15% with these figures. Contributing to this success with the sales of SUV 3008, 908 units and SUV 5008 with sales of 65 units, made the French brand the SUV leader of the month with a total sales of 2.011 units and a market share of 15%. PEUGEOT, which achieved an increase of 2,6 points in its total market share in November compared to the same period of the previous year, achieved a share of 8,3%. Having achieved a total sales success of 4.999 units with its successful sales chart last month, PEUGEOT became the 3rd brand in the total market in November.
“Leadership has become our brand identity!”
Emphasizing that the PEUGEOT brand has made a name for itself with its SUV models around the world, PEUGEOT Turkey General Manager İbrahim Anaç said, “We are happy to continue the success we have achieved in the SUV segment. Our class-leading SUV models have become the most important of our brand. so called SUV zamIt is a pleasure for us that PEUGEOT models come to life in the minds of consumers at the moment. Leadership has become our brand identity. It is our top priority to maintain this upward trend in December as well. The fact that our SUV 2008 model, which has attracted attention with its successful sales figures since the beginning of the year, is the clear leader of the B-SUV segment will also show itself in the last month of the year and our model will continue its success in its class. Referring to the growth trend of the brand in the automobile market, İbrahim Anaç said, “In addition, we continued our growth in passenger vehicles. While our total passenger car market share in November was 7,2%, we achieved an increase of 1,6 points compared to the same period of the previous year. We ranked 5th in the passenger car market in November," he said.
“Our rise in the light commercial vehicle class will continue”
Emphasizing that the light commercial vehicle segment is one of the important dynamics in the Turkish market, PEUGEOT Turkey General Manager İbrahim Anaç said, “Besides our success in SUV, we have also caught a serious growth trend in the light commercial vehicle segment. We are in the 11th place in the light commercial vehicles category with a 5,9 percent market share in the first 4 months of the year. Compared to last year, we achieved an increase of 1,7 percent. While the light commercial vehicle market grew by 21% in the January-November 27 period compared to the same period last year, our sales increased by 80%. The rise of the PEUGEOT brand in the light commercial vehicle class will continue.”
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