Auto Expo Turkey, the first and only three-dimensional digital fair in the automotive industry of Turkey, organized by the Uludağ Automotive Industry Exporters Association (OİB), concluded successfully. Hundreds of visitors from many countries were hosted and bilateral meetings were held at Auto Expo Turkey-North and South America Digital Fair. The third of Auto Expo Digital Automotive Fairs will be for the European continent in June.
A total of 26 bilateral business meetings were held at the Auto Expo Turkey-North and South America Digital Fair organized between April 29-1.145 with the support of OIB's Ministry of Trade, coordination of the Turkish Exporters Assembly and the cooperation of Automechanika Istanbul. 58 visitors, 244 of whom were foreign, attended the event, where Turkey's leading 382 automotive main and supply industry companies exhibited their products.
Organized by OIB in order to increase value-added exports during the pandemic period, Auto Expo Turkey, which was opened by OIB Board Chairman Baran Çelik, with the participation of TIM President İsmail Gülle, will showcase Turkish automotive main and supply industry companies from their promotional videos at their three-dimensional stands. It carried out extensive promotional activities from brochure-catalogs and from two-dimensional to three-dimensional product photographs. In Auto Expo Turkey 2021, companies tried to improve their business by communicating with the exhibition visitors via video call and message platforms.
The third will be in Europe in June
Evaluating the Auto Expo Turkey-North and South America Digital Fair, OIB Chairman Baran Çelik said, “The importance of alternative markets in the automotive industry is increasing day by day. We organize virtual trade delegations and online fairs in order to head towards alternative markets. In this context, we are happy to have successfully completed the Auto Expo Turkey 2021 program, the first three-dimensional digital automotive fair in the automotive industry of Turkey, which we organized for the second time. A total of 556 visitors, 995 foreign and 244 local, attended our program, where a total of 138 records were made, 382 of which were foreigners. We believe that our online activity, where 1145 bilateral business meetings are held, will make a significant contribution to the further increase of Turkish automotive industry products exports to existing and alternative markets, ”he said. President Çelik added that they are planning to hold the third of Auto Expo Digital Automotive Fairs for the European continent in June.