The automotive industry has been affected worldwide due to the corona virus outbreak. Many manufacturers stopped production at their factories and temporarily closed their sales stores. Many brands even carried their vehicle sales to the online platform. Such measures were also taken in our country. But what effect did these measures have on the automotive industry? We can say that the corona virus epidemic started to be seen most intensively in Turkey in March. So how was the car sales in March?
According to the data released by the Automotive Distributors Association (ODD), the passenger car and light commercial vehicle market increased by 2020% in March 1,6 compared to the same month of the previous year and reached 50.008. Compared to the previous month, the market grew by 6,1%.
In March, sales of domestic passenger cars and light commercial vehicles decreased by 12,8% compared to the same month of the previous year and sales of 19.532 imported passenger cars and light commercial vehicles increased by 13,6% annually to 30.476 units.
Passenger car sales increased by 3,3% compared to the same month of the previous year and became 39.887 units, while light commercial car sales decreased by 4,5% year on year to 10.121 units.
Which Brand Became The Market Leader In March?
In March, the market leader was Fiat with a 13,7% market share, followed by Ford with a 12,7% share and Volkswagen with a 12,5% share.
When we look at the 12-month cumulative total basis, the highest value has been in November 2014 with 997.981 in 2016 and the lowest value in August 419.826 with 2019. It reached 2020 as of March 514.994.
In the details of our report, we addressed the automotive industry from various perspectives, including brand-based market shares, interest-exchange-inflation of automotive sales, etc. We analyzed the relationship with the variables and the correlation coefficients between them.
Source: hibya news agency