Hyundai, which has not fallen off the agenda with its stylish designs in recent years, rivets this success with the design awards it has received. The South Korean brand, which brought more than 20 design awards to its museum last year, was recently crowned with DESIGNBEST 2019 by AUTOBEST jury members formed by the most influential automotive journalists in Europe. Designer of the Year award given to the chief designer of the brand, Luc Donckerwolke, is the same zamnow he has made himself a new member of the DESIGNBEST Hall of Fame.
This award, which is given to the most successful automobile designers in the industry, also reveals the claims of brands in this field. Pioneering all the brands in the Hyundai Motor Group since 2015, Donckerwolke signed the designs of world-famous models throughout his career. Donckerwolke, who also has a voice in the group's luxury brand Genesis models, will feature quite ambitious and extraordinary drawings in future models.
Hyundai Motor Group will continue its strategic investment efforts in many areas, including design. It will intensify its investments in technology and designs, especially to support its existing models. Most recently, Hyundai introduced its new generation Virtual Reality (VR-Virtual Reality) system at Namyang R&D Center, and by directly affecting the designs of future models, it enabled more than one designers to work simultaneously. Thanks to this system, 20 percent in design processes zamaiming to save momentum Hyundai same zamIt will now achieve a reduction of up to 15 percent in annual R&D costs.